Lamborghini, arch-rival of Ferrari taking things seriously

Lamborghini, arch-rival of Ferrari taking things seriously

When the car brand name Ferrari is mentioned we always talk about the Enzo and its centrally located, powerful engine. But when its time to mention the Lamborghini, this particular brand leaves people speechless at times and holds an unexplained mystic hold over all. One who posses a Ferrari will be called rich with money to burn, but one with a Lamborghini will not be considered someone from the mortal realm.

Lamborghini however, has had its bad times in the past with six owners in just 16 years, spending1978-81 in bankruptcy etc to name a few and maybe because of this Ferrari never really considered it a threat. But after being bought by Audi and spending over $500 million the Lamborghini is now equipped with cars like the Gallardo and Murcielago to its arsenal and ready to take on the Ferrari. Maybe they should sit up and start taking notice. For more information refer Businessweak.